The loyalty industry is on the verge of transformation with the launch of fidivio, a cutting-edge platform developed by Loyalty Juggernaut and On Point Loyalty. This innovative tool combines financial planning, analysis, and accounting, all while ensuring compliance with IFRS standards.
Seamless Integration of Loyalty and Finance
fidivio operates on Amazon Web Services (AWS) and is pre-integrated with the GRAVTY® platform. This powerful connection streamlines the relationship between loyalty operations and financial processes, making it easier for finance and loyalty teams to access a unified view of program activities and their financial implications.
Furthermore, fidivio is designed to integrate with various loyalty management and finance systems, catering to diverse industries and business models, including in-house loyalty programs, profit centers, and independent loyalty enterprises.
Nexxia: A Real-World Implementation
Nexxia, a loyalty and data solutions firm based in Mexico, has already implemented fidivio within its operations. The platform’s capabilities are now active in a live enterprise environment, showcasing its effectiveness in enhancing operational efficiency.
"As our loyalty business expands, it’s crucial that our accounting processes and financial controls keep pace with our growth," shared Liliana Galeano Pardo, CFO of Nexxia. "fidivio allows us to maintain a consistent overview of deferred revenue and program liabilities, offering robust reporting that simplifies reconciliation and promotes financial oversight. This creates a solid foundation for managing our program obligations more effectively."
Empowering Financial Management in Loyalty Programs
Roberto Muñoz Guillen, Co-Founder and CEO of Nexxia, emphasized the value of well-crafted loyalty programs: "They generate enduring value for both customers and companies, fostering meaningful engagement while delivering strong financial outcomes. At Nexxia, we are committed to developing top-tier enterprise loyalty programs that necessitate advanced financial management. The adoption of fidivio enhances our capability to assess the economic consequences of our decisions, enabling us to scale operations while maintaining visibility and discipline with confidence."
About fidivio
fidivio is a pioneering, cloud-based platform focused on supporting finance, loyalty, and executive teams accountable for the financial health of loyalty initiatives. By merging specialized financial insights with purpose-built technology, the platform empowers organizations to view and manage their loyalty programs as financial entities, offering enhanced clarity and control over performance metrics. For additional details, visit www.fidivio.com.
About Loyalty Juggernaut
Based in Palo Alto, California, Loyalty Juggernaut stands as a leading name in loyalty technology globally. Their flagship AI-native platform, GRAVTY®, supports over 80 loyalty programs across sectors such as airlines, retail, hospitality, telecommunications, and finance. By facilitating deeper customer engagement and developing stronger program economics, GRAVTY® helps brands transform loyalty into a significant growth driver. The platform incorporates sophisticated technology, certified AI governance, and patented capabilities to provide personalized offers swiftly and detect fraud in real time. The firm has been recognized as a Strong Performer in The Forrester Wave™: Loyalty Platforms, Q4 2025. More information is available at www.lji.io.
About On Point Loyalty
On Point Loyalty is a premier advisory firm that specializes in loyalty strategy, financial modeling, and program optimization, helping businesses maximize the value derived from their loyalty programs. The firm is also known for publishing the Top 100 Most Valuable Airline Loyalty Programs report. With a wealth of expertise published in esteemed outlets like Harvard Business Review, On Point Loyalty provides strategic insight into loyalty dynamics. Visit www.onpointloyalty.com for more details.
Tag: Loyalty Programs